XFINITY — HBC…U Got Jokes | Dark Barrel Media
Case Study

XFINITY — HBC…U Got Jokes

A 20-minute branded entertainment special sponsored by Xfinity, celebrating emerging Black comedic talent.

Client
Xfinity
Project
HBC…U Got Jokes
Format
Branded Entertainment Special
Agency Partners
One X Studios & Goodby Silverstein & Partners

Film

Full special hosted by Chris Spencer.

Overview

Dark Barrel Media partnered with One X Studios and Goodby Silverstein & Partners to produce HBC… U Got Jokes, a 20-minute special spotlighting emerging Black comedians. Hosted by Chris Spencer, the project follows Erik Terrell and Lele Mason as they receive mentorship and prepare for a live comedy showcase.

The special was created to amplify underrepresented voices in comedy while delivering a premium, culturally rooted branded-entertainment experience.

Stills

Behind the Scenes


Credits

Host / Performer: Chris Spencer

Featured Comedians: Erik Terrell, Lele Mason

Production Company: Dark Barrel Media

Agency Partners: One X Studios, Goodby Silverstein & Partners

Locations

Brasil | Chicago | Los Angeles | New York City

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